Our Story

We are two brothers on a mission to produce the greatest ketchup.

Having seen the problems that industrial food is causing to our environment and our health, we set out on an adventure to support the movement for a regenerative food system.

Obsessed with quality, we decided that to make the best product, we had to farm, cook, and bottle it all ourselves.

So in 2023, we left London and started Higher Farm: our regenerative farm in Somerset where we work with purpose, and without compromise, to produce the greatest tasting ketchup that is good for us and our planet.

Giac and Matt

Real Taste Starts In The Soil

In search for the greatest taste we work on building the greatest soil.

We believe the ecology of flavour is what takes food to the next level.

Beyond our recipe, the key to the great taste of our ketchup is the rich soil and abundant farming ecosystems that produce our delicious ingredients.

Food Forests

Our farming methods are focused on building food forests, which means planting a diversity of trees amongst our crops to mimic forest ecosystems that sequester carbon, regenerate biodiversity, and produce nutrient dense food.

We use no artificial inputs and work to build natural fertility and soil health.

We believe this is the future of farming.

Our Vision: A Natural Food System

At Higher Farm, we believe the health of humanity is inextricably linked to the health of nature.

By learning from natural systems and producing what the land wants first, we believe ultra-processed food and industrial farming can be replaced by a healthy and abundant food system at scale.

This vision of a regenerated food system is what influences our farming methods and our recipe, as we seek to build a natural food system.